‘Third Platform’ to be discussed at IDC Predictions 2014 conference in Sofia

IT industry analysts are talking — for the third year — about the industry’s remarkable shift to its “Third Platform” technologies and solutions for innovation and growth, built on cloud, mobile, social and big data technologies, Frank Gens, IDC SVP and chief analyst, said in a January interview with IDG World Update.

Debate on such issues will be at the core of debate at a business breakfast conference entitled IDC Predictions 2014 – battles for dominance and survival on the Third Platform.

The conference, being organised by IDC and the American Chamber of Commerce in Bulgaria (AmCham), will be held on March 11 at 9am at the Sheraton Sofia Hotel Balkan.

Participants in the business breakfast will debate the major ICT trends.

“The year 2014 will represent an important milestone as the transition to what IDC terms the ‘Third Platform’ of business growth and innovation gathers pace; its four pillars – cloud, social media, Big Data/analytics, and mobility – are driving the development and uptake of next-generation business models,” organisers say.

Highlights of the agenda include opening remarks by David Butts, board member of AmCham, and Marc Dillard, political and economic counsellor at the United States embassy in Bulgaria.

The topic “Macroeconomic Outlook: Regional Challenges, Local Risks and Future Growth Drivers” will be addressed by George Stoeff, managing director of Industry Watch.

IDC Predictions 2014 will be discussed by Thomas Vavra, Associate Vice President, Software, CEMA.

The working language of the conference is English. The event is invitation-only and seats are limited.

A predetermined ticket fee applies for IT vendors and consultants with exclusive discount for AmCham members only. Delegate fee includes event participation, documentation and catering.

Registration and detailed information about the IDC Predictions 2014 at:


Please contact Pressiana Sokolova at [email protected] for further information. The Sofia Globe is a media partner of the event.

(Photo: kolobsek/sxc.hu)



The Sofia Globe staff

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